Popped down to Castleford to research into board packaging finding out what Ellis Brigham / TSA did for their own labelling and what already exists in terms of snowboard packaging.
Concluded my thoughts on what types of board packaging there is. Each store will receive boards from whatever board brands, some will have their own labels / packaging on them, these mostly being stickers of some size on the base of the board but what I found I'll post shortly.
Ellis Brigham' / TSA' Own labels...
There were one or two like this, having the following details...
. TSA logo on the bottom
. Board brand logo
. Name of the board
. Price (Nicely scratched out and made more expensive)
. 'Rider Profile' - level of skill
. 'Performance Profile' - Type of board
. Sizes available (With guide weight lines)
This label was used much more throughout the boards. It has pretty much the exact same details on however the board brand logo is more dominant, and the terms have changed to more layman's terms.
Board brand logo
. Name of the board
. Price
. Board Type
. Target Rider
. Sizes available (With guide weight lines)
The size of this label was roughly A6, a little smaller if that. Printed onto a fairly sturdy stock, 180GSM?
A good size I feel, as you see from the below photo, doesn't take too much away from the boards yet are clearly evident. For this project I need to decide whether the packaging I want to create is aimed at stores such as this, for their own labelling system (essentially a price tag) Or is it going to be aimed at the board brands, making it something that is already attached to the boards when it arrives at such stores? Is there a middle ground / compromise of the two?
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