" ONLY NY INC. is an independent brand based out of the West side of Manhattan that offers quality goods, released in limited quantity. By combining innovative design with quality apparel, ONLY NY strives to create classic, timeless clothing. Since 1997 we have been heavily involved with NYC's underground street culture. From years of skateboarding & writing graffiti, to sporting old school Polo and North Face, ONLY NY Embodies our roots and has been 10 years in the making. Our brand represents the hood to Park Ave. and everything in between. If you're down with New York, you're down with ONLY NY. "
A good example of subculture within music, fashion and board culture. Clothing brand, Only NY. Something that sells clothes for a hip-hop based skater market.
What I found of interest was their blog and the posts they have, a lot of which are purely photography based. These images were taken from one album. Basically an urban promotion project, taking stickers with logo designs on and literally putting them on every and anything.
Interesting ideas for contexts of some of my past and future designs to take.
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