Thursday 27 January 2011

Brief Two

My research for this brief will mostly be looking at branding and visual identity of music festivals, obviously looking at Soundwave but also other European festivals, such as Creamfields, Global Gathering, Reading / leeds festival etc

Firstly, Soundwave...
Original logo...
New logo...
Then that taken across the range of promotional material, flyers & posters as well as the programmes / wristbands / tickets (Photos of to come soon)


The monotone works very well and if anything brings the type out more, keeping it perfectly legible & making it inviting to read. Catches the eye and all that jazz.

Urban Nerds...
Events / club night company, I've posted on these guys before but in my opinion they produce and release the best promo flyers around,


Another eastern European festival, Exit. Drum & Bass, quite a hefty weekend so I'm told. Love this simple, bold design. Think a mixture of this with the monotone and imagery of soundwave could produce a quality bit of work.

Creamfields, good looking piece of design, however I'm not sure of what format this actually takes, it could be a bit busy if it's on a small format.


Bit more of a decorative style of promo...

Croatian festival, Outlook. Promo...

& Set times / programme
Colours work but not sure on the type, again would be much better If i could see it printed and on the right stock / format.

Some more UK Festivals...



( Photos of Soundwave / global programmes, tickets, wristbands etc to come )

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