Wednesday, 1 June 2011

Brief Re-Write

Back and fourth with this, very confusing. So the final plan for this brief, remains the same in terms of producing a new means of snowboard labelling for point of sale purposes.
Solving the problem of existing board labels being stickers that can often clash and get in the way of the board design. They are also filled unnecessarily with information and detail.

The label for the brief will be for a Nike iDB made snowboard, so it is a side product of Brief One: Nike iDB. However as it is solving a very different problem I wanted to keep them separate in some way.

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